Fintech Awards 2018

10 2018 FinTech Awards Company: Acuity Management Limited Contact: Tracy Sawyerr Tel: + 44 (0) 203 6033722 Web Address: www.acuityag.com AI180012 Most Innovative Insurance Company 2018 - Thailand Drawing on more than 70 years’ experience, Bangkok Insurance PCL offers its clients a range of quality insurance solutions, as we found out when we profiled the firm. Company: Bangkok Insurance PCL. Address: 25 Sathon T i Road, Thung Maha Mek, Sathon, Bangkok 10120, Thailand Phon : 6 6 0 2285 8888 Web Address: bangkokinsurance.com Established in 1947 under the name of Asia Insurance Co., Ltd., since inception Bangkok Insurance has flourished. In 1964, the company changed its name to Bangkok Insurance Company Limited, and then expanded its business and increased its registered capital. In 1978, the Company entered the Stock Exchange of Thailand and later in the year. 1993 was transformed into a public limited company under the name “Bangkok Insurance Public Company Limited” . Today, the firm offers a wide range of general insurance policies in high quality and international management system with the goal of fulfilling customers’ satisfaction. The company has embarked on an aggressive plan under an enhanced corporate vision by surveying the demands of our customers and developing new services. In the Fintech market, the firm has designed and developed seamless insurance process to make the services more convenient to its customers, which starts with exploring what the customer needs, then quoting for personalized package and offering a policy form at their preferences. Thus, the firm’s professional insurance solution is an application that encourages the customer engagement by having real time notification and offering personalized insurance package at their risks and lifestyle at the right time. To catch up with wider Fintech market, the firm has to develop a one- size-fits-all model; as its core insurance interfaces have to be flexible and enable to customize with any innovative customer platform, for example, communication platform, connectivity platform or payment platform. Moreover, gamification platforms to primarily educate user for new insurance concept and AI or robotic services will also help the firm to develop and adapt to strengthen its position as one of the leading digital insurance company in Thailand. FIN18009 Fundamentally, to go beyond its customers’ expectations and connect with what they need in their daily life by bundling insurance with consumer products and financial services is Bangkok Insurance’s strength, and it is this that sets the firm apart from its competitors. Overall, Bangkok Insurance’s mission is to be the preferred non-life insurance by providing excellent services and having a high level of customer engagement and loyalty. This will remain the firm’s ongoing focus as it looks towards an exciting future.

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