Fund Awards 2023 | Wealth & Finance 17. Aug23150 Best Retail & Institutional Asset Manager 2023 - Belgium Operating with over 13 million clients across Belgium, the Czech Republic, Slovakia, Hungary, and Bulgari, KBC is a banking and insurance group that has redefined Europe’s financial sector. KBC Asset Management (KBC AM) is its investment arm, working with retail and institutional clients to provide fund sales and advisory support. Below, we delve into the specifics of KBC AM, and how its ‘Everyone Invested All the Time’ motto has helped guide it towards greatness. KBC AM, at its heart, has its sights set on one clear mission – to grant people from all walks of life access to benefits from the capital markets. And, thanks to a market share of around 28% in investment funds, it has claimed itself a place among some of the greatest within the Belgian market. This, in combination with its ‘digital first’ approach, has served to assist KBC AM in pursuing a responsiveness that’s yet to be matched within the region’s industry. Of course, as with any great business, clients are at the forefront of KBC AM’s practises. Everything that it accomplishes is done with the needs of its customers in mind, and it has never once failed to provide service that’s anything less than spectacular. It holds itself to an incredibly high standard, and, as such, has developed a range of products and services for a whole manner of clients. Be it retail, private banking and wealth management, or other areas of expertise, KBC AM is more than capable of adapting and adjusting to deliver the best experience possible. However, it’s KBC AM’s stringent adherence to its motto that truly sets it apart from other companies within the region. Operating under the saying ‘Everyone Invested All the Time’, KBC AM demonstrates an unrelenting desire to give its all for the people that it serves. This ranges from its determination to make investing easy for its clients, to its personal approach that’s centred around offering value for money through trustworthy advisors. Every aspect of KBC AM’s practises reflects its commitment to its clients, and, more importantly, their financial requirements. Over the last four years, KBC AM has come leaps and bounds in removing a wide variety of roadblocks throughout the retail investing field. It has accomplished this in a multitude of ways, one such method being the lowering of threshold requirements and its immense focus on digitalisation. By opting for a more streamlined approach, KBC AM has managed to attract new investors, all whilst granting them the opportunity to familiarise themselves with investing on a more intrinsic level. This deeper understanding has already served to gain KBC AM a whopping 800,000 new investors in recent years, with 59% of investment plans sold through mobile channels. It’s clear that KBC AM has a thorough understanding of what the market needs, and has become the face of everything that any client could ever ask for. It presents a wide range of products, shaped by individuals who adopt an incredibly personal approach with each new customer. By embracing the benefits of the digital and technological sphere, and leveraging AI advancements, KBC AM has also proven that it’s more than prepared to innovate and evolve to stay on top of its game. As such, it’s acquired an undeniable level of reliability that keeps clients coming back for more. There simply isn’t enough that can be said to attest to the brilliance of KBC AM. Its devotion to its clients is admirable to witness in practise, and it’s this inspiring display that has led KBC AM to such a soaring level of greatness. We’re incredibly excited to have this retail and institutional asset management firm as part of this award supplement – its ambition is unparalleled, and no company is as deserving of this title as KBC AM. We’ll be rooting for it as it strives towards reaching its 1 million investors as it approaches its fifth year of operation. Contact Details Contact: Jan Standaert Company: KBC Asset Management Web Address: https://www.kbc.be/ particulieren/nl.html
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