Sep24281 Wine Investment Company of the Year 2024 - UK Accru specialises in the acquisition of fine wines as an investment strategy and for financial growth. Offering a bespoke portfolio to countless clients, Accru has become well known in the niche sphere. We talk to Founder and Managing Director Ashley Ling as the company wins its title in our Fund Awards 2024. Accru is a privately owned, fine wine investment company in London looking to make a difference to its clients’ investments and overall wealth. Its work promises a better future for its clients as they can easily diversify their assets with the potential for long term appreciation. Founder and Managing Director Ashley Ling shares, “Our expertise and personalised approach ensure that each portfolio is tailored to meet individual financial objectives, while providing a unique and tangible asset to enhance any investment strategy.” Working with a variety of investor clients, “from institutional and corporate entities to first-time investors seeking to achieve higher returns compared to traditional savings accounts”, Accru caters to the needs of a diverse selection of individuals looking to expand their portfolios “beyond conventional, bank-based options – making fine wine an accessible and rewarding asset for everyone”. As the landscape of the fine wine industry continues to shift, this ever-changing environment needs businesses such as Accru to allow people to thrive with their investments. As the industry changes, Accru continues to “take a personal, transparent, and approachable stance, providing wine collectors, investors, and enthusiasts with complete visibility and control over their portfolios - all easily managed through our dedicated Accru Customer Portal.” The Accru Customer Portal promises, and delivers, transparency when buying, selling, and collecting fine wine. Accru’s mission is to contribute to investors’ portfolio in a way that truly works well – through the power of AI and smart technology. With no-code software combined with the expertise of passionate industry professionals, Accru keeps its fingers on the pulse of the industry and the needs of its clients. Ashley adds, “This enables us to identify the best opportunities for our clients, ensuring a strong potential for future growth.” Following on from this, Ashley says, “The most important part of client service is building trust through consistent communication, transparency, and a deep understanding of each client’s unique needs and goals. By putting the client at the centre of everything, this allows us to foster long-term relationships that are rooted in mutual success.” As the company continues to adapt to the ever-evolving needs of its clients and the surrounding industry of investments, Accru drives growth for itself and those it serves. Ashley enthuses, “Our core mission is to empower our clients by transforming the complex world of wine investments into a transparent, accessible, and rewarding experience. We strive to be the trusted partner that guides both seasoned investors and newcomers, providing them with unparalleled service and the knowledge needed to achieve their financial goals while enjoying this wonderfully interesting, tangible and unique asset class.” For the future, Accru foresees further expansion and innovation within its expertise. This will inevitably “make fine wine a mainstream asset class accessible to a broader audience”. We’re sure that the rest of 2024 – and beyond – will be a positive time of growth and top-tier service for Accru and its clients. Ashley comments, “For the remainder of 2024 our focus is on launching new features within our Accru Customer Portal, integrating more advanced data analytics and building strategic partnerships that add value to our clients’ investments. We are also planning to increase our educational resources to further empower investors, whether they are seasoned collectors or newcomers.” This award-winning fine wine investment company is elevating alternative assets for everyone. For help with your alternative assets and fine wine – and even whisky – investment services, contact Accru for more information today. Contact Details Contact: Lauren Francis Company: Accru Web Address: https://www.accru.uk
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