Wealth & Finance July 2017

Wealth & Finance International 22 Vast Experience in Legal Marketing ince 1999, The Rainmaker Institute has helped over 20,000 attorneys significantly increase their revenues and given them the tools to build 7 and 8-figure lifestyle law firms. We are the only legal marketing company that offers two day educa- tional workshops, called Rainmaker Retreats (www.RainmakerRetreat. com), to attorneys every month on business development, marketing, and sales. We have developed a national reputation for intake and lead conversion within law firms. We have helped more law firms break the 7-figure barrier than any other company. As a digital marketing agency for attorneys, we have a proven track record of maintaining a 95% client retention rate year over year. We offer six primary services to law firms which are: • Content marketing and social media management. We have written over 150,000 unique blog posts for our clients to position them as industry experts in their selected practice areas. We set up, run and manage all their social media marketing including Facebook pay- per-click campaigns. • Monthly Newsletters. We create ‘done for you’ newsletters for law firms, that they can send out to all their current and former clients and strategic referral partners. • Website development. We build custom WordPress websites. • Lead Conversion System. We have a proprietary cloud-based intake and lead conversion software service we provide to consumer law firms. • Intake University. We provide training and consulting to law firms on how to convert more prospects into paying clients. • Onsite consulting. For our higher end, volume based law firm cli- ents, we provide onsite consulting and training for their intake staff, attorneys and management teams. 2017 Legal Elite Award We are honoured to be recognised for the 2017 Legal Elite Award. Our team of 65 dedicated professionals have several decades of com- bined experience in legal marketing. We believe this award is a perfect acknowledgment of the hard work and commitment our team demon- strates every day. We have over 65 expert team members - who interface with our clients on a daily and weekly basis. They are the reason why clients stay with us. They are ones who do all the heavy lifting and ensure clients receive top notch care and real world results. Stephen Fairley is the Founder and CEO of The Rainmaker Institute. He is trained as a clinical psychologist and has spoken to sold-out crowds at over 35 of the largest state and local bar associations and dozens of specialised legal trade associations. Stephen has written 12 books including two international best-sellers. Finally, on the extent to which the legal environment is a fast paced and exciting sector to be in, I would say that there are 1.3 million attorneys in the US today and another 38,000-new law school graduates every year. That’s one attorney for every 255 people! The legal marketplace has some of the highest competition of any industry, for example, 78 out of the top 100 most expensive pay-per-click terms on Google relate to the field of law. Company: The Rainmaker Institute Name: Stephen Fairley Email: [email protected] Web Address: www.TheRainmakerInstitute.com www.RainmakerRetreat.com Address: 2487 S Gilbert Rd Ste 106-440, Gilbert AZ 85295, USA Telephone: +1 888 588 5891 The Rainmaker Institute is the USA’S largest law firm marketing company. They specialise in lead generation, lead conversion and client retention for small to mid-sized law firms. They were pleased to receive the 2017 Legal Elite Award, after which we invited them to tell us more about the firm’s work. S 1705WF11