8 | Wealth & Finance Q4 2024 Best Capital Markets Email Enhancement Company 2024 Essentially, it is the double meaning inherent in this phrase that lies at the core of Toronto’s Street Context, a company that knows winning is all about being in the right place at the right time, as well as having the right tools to drive the right conversations. This is why the real-time email insights that it provides – discussed further below – have swiftly given its clients an edge, allowing them to capitalize on the attention of their customers and convert it into revenue By making it fast and easy for senders to both distribute emails and understand exactly how they are engaged with and consumed by the recipient, Street Context has proven an invaluable resource for its users, a group spanning every asset class from sales and trading to research and investment banking. Whichever class a client falls into, the company’s team strives to work closely with users to ensure that Street Context, in all of its multi-award-winning glory, is the right email enhancement solution for their business and its unique needs. Enabling clients to achieve their intended high-value conversations much faster than even the closest competitor, a semi-annual impact survey conducted by the company revealed that more than 90% of its users saved at least two hours on average per week, with some even reporting having saved more than five hours weekly. Aside from this, seven out of ten users reported having between one and seven extra conversations with clients per week and an additional eight percent even feeding back that they had more than 15 additional conversations. From providing automatic contact updates to managing any email bounce backs, as well as monitoring delivery times and sending email notifications about high priority contact activities, Street Context ensures that all of the bases are covered for its clients. This unwavering commitment starts with perhaps the most important element of email delivery – ensuring an email goes into a client’s inbox and not their spam folder. This is achieved thanks to holistic protection from spam markers that effortlessly preserve one’s sending reputation. With Street Context users are able to send personalized, one to one emails to an unlimited number of contacts in seconds, not minutes with minimal workflow interruption to deliver the maximum value. As an extra level of customization, dynamic content (merge tags) are available to add a personal touch that can make a world of difference in the long run. It is defining elements such as this which lend themselves to the impressive statistic that most of Street Context’s new business comes from users switching firms and insisting on bringing Street Context with them. As a cloud-based network that operates safely and securely on Amazon Web Services (AWS), Street Context is able to host a series of network and production systems without a hitch. This means that all of a client’s data is entirely secure, something that is backed by regularly audited SOC 2 type 2 certification and a steadfast adherence to ISO 27001. A dedicated information security team is on staff full time to continually monitor and update security protocols to maintain the strictest security standards, a fact that reassures compliance departments at some of the biggest banks in the world. In the unlikely event that security questions arise that cannot be immediately answered, the Street Context InfoSec team will work with the firm’s compliance team extensively to see that any questions are quickly answered. On the back of this, the company is incredibly proud to be leading a world-wide email evolution, unlocking a global network for its clients to maximise in the process. Upholding this entire operation is a stellar workforce who have made it their mission to understand what users care about and help them find the best way to leverage the emails they’re already sending to gain actionable insights. By empowering their customers to elevate their communications, the team here are singlehandedly nurturing smarter conversations, more robust relationships, and better revenue generating opportunities for not only their clients, but their clients’ customers as well. As the only company focused on improving email for capital markets – where it is the biggest and most relied upon communication channel – Street Context has pioneered a game-changing solution that boasts industry-leading deliverability, efficient list management, and actionable engagement analytics, to name just a few of its standout features. Street Context promises minimal workflow disruption to users, allowing them to send and receive emails through their existing email tools while providing them back actionable, real-time insights. Street Context’s unique engagement insights are made further accessible by the fact that they are not only summarized in regularly scheduled emails but can be viewed either through the company’s own intuitive dashboards or integrated into a client’s CRM/business intelligence tool via API. By enabling users to see and use this data in a way that works for them, Street Context is taking a proactive approach towards client service, living its overarching ethos that sees clients and users of the platform placed firmly at the centre of everything that it does. Since their singular focus is on email enhancement for capital markets, the team here is wholly committed to assessing this from all angles. Until earlier this year, their sole focus has been building out a high value, user friendly solution for sell side firms, gaining over 5,000 users across over 20 countries, but they have recently introduced a new buy side product that promises to improve email for the buy side and connect both sides of the street in a way that has not been possible before. Both of these areas can leverage the company’s software to cut through the chaos usually associated with the world of email and instead focus on attaining the high-value conversations necessary for success. This is just one example of how Street Context enables its clients, all of whom already represent the best of the best, to consistently operate a cut above the norm. Jul24690 When it comes to email intelligence, no company has its finger on the pulse quite like Canada’s Street Context. In today’s digital world, email is the most used communication tool in the capital markets and beyond. This is an irrefutable truth. However, the process is usually far from perfect, with countless hours lost to the administrative tasks involved with sending, tracking, and following up on emails over the course of the week. Thanks to a platform that is designed to enrich, rather than replace, the user’s pre-existing email system, Street Context offers an email enhancement solution that is easy to use, simple to deploy, and already leveraged by more than 150 firms in over 20 countries worldwide. “On the Street, connections are everything. ”
RkJQdWJsaXNoZXIy NTY1MjM3