Wealth & Finance International - Wealth & Money Management Awards 2016

www.wealthandfinance-intl.com 33 Best Financial Planning Firm 2016 - North West Logic Wealth Planning is a specialist financial planning firm offering a wide range of services. We spoke to Yianni Theodorou to find out more about the company and its focus on client service. Company: Logic Wealth Planning Name: Yianni Theodorou Email: [email protected] Web Address: www.logic-wp.com Address: Sigma House, 9 Southgate, Cross St, Off Green Lane, Heywood, Greater Manchester OL10 1ND Telephone: 0808 1234 321 Logic Wealth Planning is a small firm consisting of five advisers, a client relationship manager and an admin team. The company’s whole focus is to provide a high quality, focused, repeatable service which meets the needs of business owners, their families, and individuals of all ages but with a leaning towards age 40 plus clients who are looking for a holistic approach to their needs. Yianni tells us more about the firm’s service offering. “Within the wealth management space we offer to undertake ongoing reviews, lifetime journey planning and full cash-flow planning. In order to better support them we spend quality time with our clients, creating a non-transactional feel to meetings and promoting discussions around our clients’ life goals and aspirations. “When working with a new client, we undertake fact finding, which supplements our life planning questioning as well as more important- ly listening to our clients. We aim to reveal our clients’ real areas of concern and importance and only when we feel we have a true picture of their needs do we then design a financial plan to suit that particular client’s wants and needs.” There is a continued demand in the financial planning sector to supply repeatable and robust systems in both the advice and regulatory process and therefore this challenge is pivotal to the Logic Wealth Plan- ning’s success, as Yianni explains. “By having an ongoing focus and developing systems to dovetail with all these aspects it will ensure that the firm has built its processes on solid foundations, and thereby increasing its potential for longevity and success in the marketplace. “As such, having delved deeply into their ‘Capacity for loss’ utilising the questioning created in John Makin’s (AXA Wealth) dissertation on the sub- ject, we use both standardised risk profile questions from Dynamic Planner and additional questioning. This raises client’s awareness of the different types of risk enabling us to discuss and explain the results of their answers and the impact of investing in line with their resulting risk profile.” Discussing the firm’s financial performance over the past twelve months, Yianni was exceptionally proud of his team and their perfor- mance, which is central to the firm’s overall success. “The financial performance of the company is a by-product of all the hard work and effort we put into our relationship with each and every client. For every time one of our clients’ smiles and for every moment our clients are satisfied, this brings along more success to the company. “Fundamentally we take pride in having a very professional but caring outlook and objective with everything we do, and cascading this ethos across our online presence and processes. It requires a special kind of person to integrate within a close knit team and therefore the personali- ty is the most important qualification we look for.” Going forward, Yianni is keen to outline the firm’s predictions for a bright and prosperous future within the ever evolving financial planning sector. “As regulation in the industry continues to thread itself throughout financial services and never appears to slow down, we envisage there will be further compliance developments and requirements thrust upon the firm. The business has to be robust enough to withstand this and more importantly flexible enough to accommodate everything that is required from it to sustain its development whilst the winds of change continue to conspire against it, and these are the areas the company will be focusing on. “With this in mind, we are planning to offer a robo-advice service as it feels this is a vital aspect of financial planning for the type of individual who would prefer not to interact with a financial adviser face to face. “Furthermore, the firm is planning to expand its advisory personnel as it continues to build upon its success and grow into new sectors and markets.” WM16032