The diversity inherent in today’s financial landscape means that wealth management has become essential for investors looking for long-term growth, security, and effective legacy planning. Modern investors seek varied and strategic opportunities to protect and grow their assets, and this is why owning a yacht as an investment has become increasingly popular. Below, we take a closer look at how discerning investors are turning yacht ownership into the ultimate passive income stream with More Sailing.
For a long time, yacht ownership was seen as little more than a luxury expense. However, in a world that is changing fast, investing in a yacht through a programme like More Sailing’s allows for measurable returns, in addition to all of the advantages that come with a person owning their very own yacht.
With More Sailing, financial strategy is combined with lifestyle ambition, and its structured programmes mean investors can confidently access capital appreciation potential and experiential value. When they are not using their yacht, investors benefit from More Sailing’s yacht charter management programme, which generates a passive income.
The model is comprised of two contracts: guaranteed income (a fixed annual return of between €18,000 and €66,000, depending on the boat) and performance model (65% of net charter revenue for the owner). Across both contracts, More Sailing handles everything, from maintenance and bookings to crew, insurance co-ordination, marketing, and even an off-season deep service. An external accounting firm then manages all of the administration, and the company helps owners set up a company for VAT deduction benefits.
Owners also get an annual family vacation on their yacht in the Mediterranean during peak season, allowing them to make memories with their loved ones and enjoy a luxury lifestyle as part of their investment. Then, when the contract ends, the boat is professionally refurbished and retrofitted, and there are a number of options for the owner to choose from. These include selling, trading up, or keeping the boat to sail themselves.
If this is still not enough, discerning investors may be interested to know what the global yacht charter market is expected to grow at 5.3% CAGR, hitting $12.7 billion by 2031. This is not all, and with Mediterranean charter prices having risen between 5% and 12% this year, and Greece investing more than €250 million in 30 island marinas, the opportunity to earn big from a yacht investment has never been more pronounced than it is today.
Tapping into this for its clients, More Sailing currently operates a fleet of more than 60 sailboats across Croatia’s Dalmatian coast and Greece’s Ionian islands, offering its own marinas in both of these countries. These locations put it at the heart of a rapidly developing market, but these bases are not the only thing setting More Sailing apart.
Since it was founded more than 15 years ago by Einar Halldin and Marlin Stom in Gothenburg, Sweden, More Sailing has continued to grow and dominate the market. As of a couple of years ago, it was worth 164 MSEK (approximately $17 million), and, in 2025 alone, more than 2,800 passengers sailed with it. The reviews they leave has also positioned More Sailing favourably, with a 4.9/5 score on Google and a 48.1% visibility in AI-powered search, making it the number one business in its category.
“We went to Croatia for one week of sailing. One week turned into seven. We saw that sailing should be accessible to everyone.”
This level of authority further takes the risk out of yacht investment, something More Sailing has already seen to through its aforementioned yacht charter management programme. The company recognises that considering an alternative asset is a decision that should not be taken lightly, and that is why it does everything in its power to make it worthwhile for clients. Not only does it offer great returns, it also unlocks a higher quality of life for the investor and their loved ones, as well as simply being much more exciting than the stock market.
Ultimately, to choose More Sailing as an alternative investment is to make a smart financial decision, add something special to daily life, and create memories. For investors looking to diversify beyond the traditional markets, yacht ownership with More Sailing is an opportunity they should not let pass them by. Getting started on a yacht investment journey with the company is as simple as visiting its website or getting in touch.
Company: More Sailing Web Address: moresailing.com
